The small town where I grew up had a fairly limited selection of available cartridges for the system, even when I acquired mine, at the peak of the innocent, naive, pre-crash frenzy, in May of 1982. Kmart and the small Kay-Bee toy store in the local mall were pretty much the only places you could go for this crazy new technological marvel, the home video game.
We didn’t have a Sears store anymore, its vacant anchor space in the sparkling new North Main Street commercial district (which has since become a grayed, decaying industrial district) having recently been filled by the town’s exciting new Kmart store. (More recently, the space, long abandoned by Kmart’s migration to the town’s sparkling new 18th Avenue commercial district — and now drastically renovated in an abominable and already “dated” 1990s architectural style — has become the home of the world-renowned Spam Museum.) As a result, I had no idea that Sears had its own version of the Atari 2600, complete with repackaged versions of Atari’s games, plus a few exclusives. (Even at the tender age of 8, however, I was already well-aware of the bizarre practices of Sears, Roebuck & Co. of selling products only under its own brands, even if those products were — as with the Sears Video Arcade — simply those of other manufacturers with new brand decals attached.)
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